Samsung-backed Adtech startup, TagHive, secures a 2.5 million series of funds to further the goal of disrupting the $ 7.5 billion public schooling system in India by transforming public schools into smart schools.
TagHive, a Samsung venture-backed ad-tech startup, today announced US $ 2.5 million in funding for the series, led by Forrest Partners, a leading South Korean-based alternative investment firm. TagHive plans to use the funds to upgrade technology in India and expand to local teams to meet the growing demand for its smart learning platform.
TagHive is on a mission to address education inequality and disrupt India’s $ 7.5 billion public schooling ecosystem by improving classroom education with the help of smart technology. ‘Classmate’, developed by TagHive, is an AI-based clicker solution that drives greater student engagement and participation in the classroom. Schools do not need to upgrade their infrastructure as the solution is affordable and works with Bluetooth connection instead of internet or electricity. TagHive has already partnered with the state governments of Uttar Pradesh and Madhya Pradesh to introduce classmates in more than 2,200 public schools in both the states. According to Pankaj Agarwal, a graduate, founder and CEO of IIT Kanpur and Harvard Business School, the company plans to expand to at least 5,000 schools in India by 2022. There is also a variant of ClassKey called ClassKey running over 1,000. South Korean classroom.
Classmates provide a clicker device for each student and a mobile application for teachers, parents and administrators. After teaching an idea in class, the teacher can ask a few questions using the classmate to measure each student’s level of understanding. Administrators and parents can view learning data in their respective apps. Although the Classmate app contains over 25,000 math and science questions for grades 6-10 based on the CBSE curriculum, any language and curriculum content can be easily added. As of December 20, 2021, more than 5.5 million questions have been solved in classmates. Classmates are consistent with the objectives of the Micro-Learning and Continuing Assessment of India’s National Education Policy 2020. The “Data First” approach ensures greater accountability at all levels.