UltimateSuite hires Chief Marketing Officer and Head of Partnerships

The company has doubled down on expansion plans, including two executive appointments and a new international office

Prague, Czech Republic – 4th April, 2022 – UltimateSweet, Task Mining Company, today announced the appointment of Carina Hughes as its new Chief Marketing Officer (CMO) and Philip Strange as head of the channel and alliance. The two new appointments are a key part of UltimateSuite’s strategic growth plan as it measures global business. Also, the company announced today that it has expanded its physical footprint, opening new offices in Hamburg, Germany and Seattle, USA as it continues its global growth trajectory.

Karina Hughes

Karina Hughes

Carina will oversee all disciplines under the marketing function to create brand awareness and business growth. He has extensive knowledge of both software and software-a-services and has experience providing effective go-to-market strategies, having previously held senior marketing executive roles at Sirion Labs, Icertis and Coupa.

Philip joins the team to develop and manage the company’s partnership program. As an expert in channel space, Philip will strengthen UltimateSuite’s global footprint by building relationships with system integrators, value-added resellers (VARs) and technology alliance partners – creating a global partner ecosystem and expanding customer base.

“We are making significant progress with new teams, new offices and new products. Robert Smanek, CEO and founder of UltimateSuite, says, “Our goal in building our skills and equipment begins with hiring the best people to grow our team and give us perspective.” “Carina and Philip bring a lot of skills and experience. They share our goal of operational excellence and understand why it starts with task mining. Their experience has demonstrated the ability to work through customer challenges to build strong companies and strong partnerships. We’re excited to be able to work with them to support businesses in their quest for maximum efficiency and ROI. “

“Hiring one, not two, senior executives in a time that has been challenging for many is a testament to UltimateSuite’s commitment to growth and resilience. We share a common goal to ensure that we reach as many businesses as possible for real and lasting operational change. Gathering insights into manual processes and understanding how they can be better implemented is the first step in revolutionizing business activities. And I’m personally thrilled to be working with an exciting company that is proud of such an exciting offer, “said Karina Hughevin, Chief Marketing Officer, UltimateSweet.

UltimateSuite operates from its headquarters in Prague, Czech Republic, and has offices in London, the United Kingdom, Hamburg, Germany, and Seattle, USA.

About UltimateSuite
With unparalleled technology and department-defined innovation, UltimateSuite pushes the boundaries of what is possible through task mining and automation. AI-driven, process and task mining companies help companies enhance their operational efficiency through its suite of data-driven workforce management, process management and automation solutions. Backed by analysts including Firm Deep Analysis, which has named UltimateSuite as a market leader in the task mining space, the company is equipped with state-of-the-art task mining and RPA capabilities that drive its customers’ digital journeys, making their businesses efficiently driven. powerhouses. With a laser-sharp focus on enabling automation of manual tasks and productivity improvements, UltimateSuite is trusted by global companies such as Société Générale, Generali, Nielsen, Volkswagen Financial Services, among other companies in various industries for all their automation needs. Visit or follow www.ultimatesuite.com for more information UltimateSweet.

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